# Tifosy Capital & Advisory

> A fully integrated global sports advisory and capital solutions firm.

Leveraging deep sector expertise and a global network, Tifosy offers bespoke advisory services and innovative capital solutions that are specific to the challenges of the sports industry.

**Advisory**

- **Strategic Advisory**: Tifosy clients include a broad range of private equity firms, alternative asset managers, family offices, high net-worth investors and team owners and management. We help meet their strategic objectives through fast-tracked, better-informed decisions across the whole sports investment life cycle, from initial strategy through exit.
- **Buy-side M&A**: Tifosy has an extensive track record of leading acquisitions of professional sports franchises and operating companies across the sports industry. Our best-in-class team works closely with our clients to originate opportunities, perform detailed diligence and modelling, determine valuation, arrange financing and execute transactions from start to finish.
- **Sell-side M&A**: The combination of deep sector knowledge and financial and operational expertise makes Tifosy the leading choice for the sale of sports assets. Our global, diversified investor network and successful track record means we are ideally positioned to maximize economic and non-economic deal terms for our clients.

**Capital solutions**

- **Tifosy Sports Credit**: As the go-to credit platform focussed exclusively on professional sports, having invested in excess of €400m, Tifosy Sports Credit targets asset-backed opportunities across Europe. Leveraging our proprietary risk rating and credit underwriting methodology, Tifosy delivers innovative, sector-specific lending solutions tailored to meet the needs of professional football clubs and other sports franchises.
- **Private Capital Raising**: We advise on capital raising across the capital structure for franchises and businesses in sports, connecting them to our global investor network. We leverage our industry expertise and structuring capabilities to drive the best results for our clients.

**Select credentials**

- Private debt financing of La Liga Segunda División club through Tifosy Sports Credit.
- Advisor to Iconic Sports on its investment in Eagle Football and its €875m takeover of Olympique Lyonnais.
- Private debt financing of Serie A club through Tifosy Sports Credit.
- Advisor to Rangers Football Club on equity issuance.
- Private debt financing of two EFL Championship clubs through Tifosy Sports Credit.
- Advisor to Quantum Pacific on its acquisition of the Championship-winning SailGP Spanish franchise.
- Advised Melbourne Victory on the record investment into an Australian sports franchise.
- Advisor to Ares Capital Management on its $150m preferred equity investment in Inter Miami CF.
- Advisor to Queens Park Rangers FC and arranger of debt financing.
- Private debt financing of Super Liga club through Tifosy Sports Credit.
- Advisor to co-sponsor of Iconic Sports Acquisition Corp. $345m IPO and listing on NYSE.
- Private debt financing of Primeira Liga club through Tifosy Sports Credit.
- Advisor to AK Calcio Holding on takeover of Pisa Sporting Club.
- Private debt financing of four Belgian Pro League clubs through Tifosy Sports Credit.
- Advisor to Venezia FC and arranger of debt financing.
- Advisor to financial sponsor assessing potential investment in Manchester United plc.
- Private debt financing of four Serie B clubs through Tifosy Sports Credit.
- Advisor on private placement in EFL Championship club.
- Advisor to Frosinone Calcio and arranger of debt financing.
- Private debt financing of Eerste Divisie club through Tifosy Sports Credit.
- Private debt financing of boxing promoter through Tifosy Sports Credit.
- Advisor to Norwich City FC and arranger of debt financing.
- Advisor to Muse Sport backed investor consortium on its acquisition of Red Bull SailGP Italy expansion franchise.
- Advised Royal Antwerp Football Club, and its shareholders, on its full sale to a Belgian consortium.

## Insights

- [All insights](https://www.tifosy.com/insights)
- [Is European football getting a salary cap?](https://www.tifosy.com/insights/is-european-football-getting-a-salary-cap-3600): UEFA’s new Financial Sustainability Regulations, introduced in June, limit the percentage of revenues clubs can spend on player wages.
- [Building a multi-club portfolio: a look at the “Smaller Five”](https://www.tifosy.com/insights/building-a-multi-club-portfolio-a-look-at-the-smaller-five-3599): Which leagues are more attractive to investors looking for feeder clubs to build a portfolio ownership model?
- [Fantasy sports: gaming or gambling?](https://www.tifosy.com/insights/fantasy-sports-gaming-or-gambling-3598): In the past decade fantasy sports have been transformed into a multibillion-dollar industry positioned adjacent to online sports betting.
- [Are the “Big Six” no longer in a league of their own?](https://www.tifosy.com/insights/are-the-big-six-no-longer-in-a-league-of-their-own-3597): A closer look at 2020/21 financials reveals some closing of the gap between the Premier League’s elite clubs and the rest
- [The Rise of the IPL](https://www.tifosy.com/insights/the-rise-of-the-ipl-3595): In many cricketing nations, T20 has surpassed traditional cricket in popularity. The Indian version is competing with the world’s biggest sports leagues.
- [Celebrity ownership: a new club business model?](https://www.tifosy.com/insights/celebrity-ownership-a-new-club-business-model-3594): With Angel City FC winning 2-1 in their league debut on Saturday and Wrexham AFC in the play-offs, will celebrity football projects become more common?
- [Major League Baseball: hitting it out of the park?](https://www.tifosy.com/insights/major-league-baseball-hitting-it-out-of-the-park-3593): The new MLB season gets underway this week, with new domestic broadcasting deals starting and a new CBA in place.
- [Formula 1: an impressive bounce back, helped by Drive to Survive?](https://www.tifosy.com/insights/formula-1-an-impressive-bounce-back-helped-by-drive-to-survive-3560): How did the world’s premier auto racing competition fare in the second year following Covid-19 and is its audience engagement model delivering results?
- [Is Brazilian Football Entering a New Era of Investment?](https://www.tifosy.com/insights/is-brazilian-football-entering-a-new-era-of-investment-3559): Following recent changes to national company law, external investment in Brazilian football has started to gain momentum.
- [How the UFC is becoming the ultimate fighting championship](https://www.tifosy.com/insights/how-the-ufc-is-becoming-the-ultimate-fighting-championship-3558): With record revenues and a rapidly increasing global following, the UFC is now considered one of the biggest sporting franchises in the world
- [Formula E: a sustainable future?](https://www.tifosy.com/insights/formula-e-a-sustainable-future-3557): With increasing global focus on sustainability, a look at the world’s first and only zero carbon sport.
- [Illegal sports streaming – accessing the inaccessible](https://www.tifosy.com/insights/illegal-sports-streaming-accessing-the-inaccessible-3556): Leagues, clubs and broadcasters continue to search for ways to eradicate illegal sports streaming, but how prevalent is the issue?
- [2021 club valuations in Europe and North America](https://www.tifosy.com/insights/2021-club-valuations-in-europe-and-north-america-3523): The pandemic has hit both top and bottom lines across the industry, but how have sports club valuations shifted in 2021?
- [Blockchain's entry into sport](https://www.tifosy.com/insights/blockchain-s-entry-into-sport-3522): How is blockchain technology intersecting with the global sports industry and how will it generate new revenues for rights holders?
- [What would a ban on sports betting sponsorship mean?](https://www.tifosy.com/insights/what-would-a-ban-on-sports-betting-sponsorship-mean-3521): Lucrative deals struck off, blank football shirts and emerging sponsorship sectors
- [Women’s football: poised for major growth?](https://www.tifosy.com/insights/women-s-football-poised-for-major-growth-3520): Increasing popularity and positive commercial growth, but important questions remain on investment and governance in the women’s game.
- [European football club ownership: rules and regulations](https://www.tifosy.com/insights/european-football-club-ownership-rules-and-regulations-3519): Football has become synonymous with big money investors and financial takeovers, but what requirements must be followed by club owners to comply with UEFA and national leagues?
- [2019/20 Big Five football finances – the Covid-19 impact](https://www.tifosy.com/insights/2019-20-big-five-football-finances-the-covid-19-impact-3518): The majority of club accounts are in, allowing us to take a look at a near-complete picture of the financial impact of Covid-19 in the latter months of the season.
- [UEFA coefficient rankings – the importance and impact](https://www.tifosy.com/insights/uefa-coefficient-rankings-the-importance-and-impact-3517): The Champions and Europa Leagues are the most prestigious competitions in club football, but how does UEFA determine how many teams may enter the tournament from each domestic league?
- [Sponsorship in European football: an overview](https://www.tifosy.com/insights/sponsorship-in-european-football-an-overview-3516): The pandemic highlighted the significance of commercial partnerships as a source of revenue in modern football, but just how much do sponsorships contribute to a club’s revenues?

## Data insights

- [Masters winner prize for 2021 was £2.07m for the third year running](https://www.tifosy.com/data_insights/73)
- [Intermediary and agents' fees totalled £273m across all Premier League clubs in 2021](https://www.tifosy.com/data_insights/72)
- [The New York Yankees are the first team in the MLB to hit a valuation of $6 billion](https://www.tifosy.com/data_insights/71)
- [ESPN ($10.3bn) is by far the highest earning sports TV channel in the world](https://www.tifosy.com/data_insights/70)
- [Wages to revenue ratios have been trending upwards in the Big Five leagues](https://www.tifosy.com/data_insights/67)
- [Globally, sports fans self-report watching on average 3.5 hours of live sports per week](https://www.tifosy.com/data_insights/68)
- [In key markets, awareness of DAZN is almost as high as Netflix and Amazon amongst sports fans](https://www.tifosy.com/data_insights/69)
- [Formula One had 445m viewers in 2021, a slight increase on the shortened 2020 season](https://www.tifosy.com/data_insights/66)
- [After cancellations in 2020, there are five Formula 1 races in the Americas in 2022](https://www.tifosy.com/data_insights/65)
- [New FIFA rules mean over €500 million of players could exit Russian football](https://www.tifosy.com/data_insights/64)
- [Over €12 billion worth of talent managed by top 25 football player agencies](https://www.tifosy.com/data_insights/63)
- [Fantasy football NFT platform Sorare saw over $40m in sales during February 2022](https://www.tifosy.com/data_insights/62)
- [Manchester City squad value highest in Europe reaching nearly €1 billion](https://www.tifosy.com/data_insights/61)
- [eSports' Team Spirit earned nearly $20m in 2021, 38% of the top 10 overall earnings](https://www.tifosy.com/data_insights/60)
- [Half of the top 20 highest spending clubs in 2021/22 are English](https://www.tifosy.com/data_insights/59)
- [NFL sponsorship revenues reach $1.62 billion in 2021, an increase of 86% since 2010](https://www.tifosy.com/data_insights/58)
- [The average point has cost Premier League clubs £1.11m in transfer expenditure since 2011/12](https://www.tifosy.com/data_insights/57)
- [2021 saw the lowest spend on transfer fees in 5 years despite 2nd highest number of transfers](https://www.tifosy.com/data_insights/56)
- [Premier League matchday and commercial revenues projected to reach 8-year high](https://www.tifosy.com/data_insights/55)
- [Brazil's Campeonato Brasileiro Série A is home to over $1.2bn worth of talent](https://www.tifosy.com/data_insights/54)

## Optional

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- [Contact](https://www.tifosy.com/contact)